PINK Taking Off

Campaign Direction for the PINK Taking Off campaign, an extension of the “Going Places” mindset.

Role: Senior Designer - Provided conceptual photo direction and design, campaign identity and creative executions across channels, including assisting with site creative applications and the concept and design of Direct Mail.

Campaign Photographer: Zoey Grossman | Stills Photographer: James Murray | Stills Stylist: Yuco Lacovara | Art Director: Lauryn Koehler | Creative Direction: Tracy Deleu and Meagan Frame